May 4, 2014
Responsive design teams create a single site to support many devices, but need to consider content, design and performance across devices to ensure usability.
May 4, 2014
Focus on the first 40 characters. Descriptive and well-written subject lines allow recipients to make an informed decision to get more details or move on.
April 27, 2014
Even as more sites mimic swiping gestures and incorporate horizontal scrolling in desktop designs, users remain reluctant to move sideways through content.
April 20, 2014
Complement A/B split tests with user research to identify true causes and develop well informed design variations.
April 13, 2014
Designing for all screen sizes must consider the human–device communication capacity, which depends on users’ memory, device portability, and screen size.
April 6, 2014
For users who can’t use a mouse make interactive and navigation elements easily accessible by tabbing and display a keyboard-focus indicator.
April 1, 2014
Deviating from old writing guidelines makes digital content seem very fresh!!
March 30, 2014
Unless faced with life-changing information, most site visitors won't read all of the content provided but settle for a “good-enough” answer. Better sorting and clearer writing satisfy users without exhausting the limited time they’re willing to spend on a website.
March 30, 2014
For mobile navigation, image grids should be saved for deeper IA levels where visual differentiation between menu items is critical.
March 23, 2014
Web writing differs from print writing to emphasize scannability. Some grammar rules are worth breaking if they improve fast comprehension.
January 4, 2012
What is usability? How, when, and where to improve it? Why should you care? Overview answers basic questions + how to run fast user tests.
January 1, 2011
The ten most egregious offenses against users. Web design disasters and HTML horrors are legion, though many usability atrocities are less common than they used to be.
October 1, 1997
Users don't read Web pages, they scan. Highlighting and concise writing improved measured usability 47-58%. Marketese imposed a cognitive burden on users and was disliked.
April 17, 2006
Eyetracking visualizations show that users often read Web pages in an F-shaped pattern: two horizontal stripes followed by a vertical stripe.
March 23, 2009
A mega menu (a big, 2-dimensional drop-down panel) groups navigation options to eliminate scrolling and use typography, icons, and tooltips to explain users' choices.
May 7, 2012
Reasonably big monitors have finally become the most common class of desktop computer screen, dethroning the 1024x768 resolution that was long the target for web design.
January 1, 1995
Jakob Nielsen's 10 general principles for interaction design. They are called "heuristics" because they are broad rules of thumb and not specific usability guidelines.
February 19, 2008
Application usability is enhanced when users know how to operate the UI and it guides them through the workflow. Violating common guidelines prevents both.
September 26, 2011
The user experience of mobile websites and apps has improved since our last research, but still has far to go. A dedicated mobile site is a must, and apps get even higher usability scores.
March 22, 2010
Web users spend 80% of their time looking at information above the page fold. Although users do scroll, they allocate only 20% of their attention below the fold.