Articles

Jakob Nielsen

Jakob Nielsen, Ph.D., is a User Advocate and principal of the Nielsen Norman Group which he co-founded with Dr. Donald A. Norman (former VP of research at Apple Computer). Dr. Nielsen established the "discount usability engineering" movement for fast and cheap improvements of user interfaces and has invented several usability methods, including heuristic evaluation. He holds 79 United States patents, mainly on ways of making the Internet easier to use. Read more about Jakob

Articles

Should You Copy a Famous Site's Design?

August 23, 2010

Although successful websites typically have high usability, average sites can hurt their business by copying design elements that don't work well in other contexts.

Corporate Blogs: Front Page Structure

August 9, 2010

Showing summaries of many articles is more likely to draw in users than providing full articles, which can quickly exhaust reader interest.

Interviewing Users

July 26, 2010

Despite many weaknesses, interviews are a valuable method for exploratory user research.

iPad and Kindle Reading Speeds

July 2, 2010

A study of people reading long-form text on tablets finds higher reading speeds than in the past, but they're still slower than reading print.

Website Response Times

June 21, 2010

Slow page rendering today is typically caused by server delays or overly fancy page widgets, not by big images. Users still hate slow sites and don't hesitate telling us.

Does SharePoint Destroy Intranet Design?

June 7, 2010

As intranet projects benefit from powerful implementation platforms, teams should focus on optimizing the user experience for specific organizational needs, as 4 winning examples show.

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