Kara Pernice is the Managing Director at Nielsen Norman Group. Pernice uniquely combines her 20-plus years of research knowledge with her design experience and business education to help organizations derive interfaces which are usable, useful, and surpass business goals. Pernice is accomplished at evaluating any design situation to determine or craft the most fitting research method, conduct or lead the research, observe and analyze user behavior, and convert this analysis into outstanding design. Pernice has led hundreds of intercontinental research studies, and is expert in many usability methods. Read more about Kara
December 14, 2014
The words in a link label make a strong suggestion about the page that is being linked to. The destination page should fulfill what the anchor text promises.
September 1, 2014
A Quicklinks UI component often surfaces as a poor fix for addressing findability and discoverability issues on intranets. Acting as a catch-all for different types of links causes a separate set of issues. And Quicklinks is always a vague label.
August 17, 2014
The UX Certification program is a new addition to Nielsen Norman Group’s training and research offerings. First launching in August, 2014, training with exams can boost UX knowledge and professional credibility. Ian Thompson, IT Solutions for the West Sussex County Council in Chichester, UK was the first person to be certified by NN/g, have participated in 5 full-day courses and passing exams, one for each course.
June 29, 2014
Enterprise portals today drive usage with helpful applications, soar with role-based personalization, and employ a variety of user research methods, but lag in mobile optimization.
June 1, 2014
Select a single radio button by default in most cases. Reasons to deviate or not: expedite tasks, the power of suggestion, user expectations, safety nets.
April 1, 2014
Deviating from old writing guidelines makes digital content seem very fresh!!