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Susan Farrell

Since joining Nielsen Norman Group in 1999, Farrell has consulted with dozens of companies —  multinationals, government, open source, and early startups — regarding website and mobile device usability, interaction design and information architecture. She conducted the User Experience Careers survey, co-authored the E-Commerce User Experience research series, conducted accessibility research for the Usability Guidelines for Accessible Web Design report, and contributed to many other NN/g research reports.


Navigation: You Are Here

October 25, 2015

You-are-here navigation consists of signs that help orient website visitors as they explore the site. Many websites need stronger location indicators.

Which Comes First? Layout or Content?

October 11, 2015

Avoid awkward and difficult page layouts by fitting flexible templates to content whenever possible. Test often during design, and plan to scale up.

An FAQ’s User Experience Deconstructed

January 25, 2015

Good FAQ pages use legible typography, chunking, appropriate spacing, easy navigation to individual questions, and reflect the current questions of the site users.

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