Web Usability

Usability Week Courses

Usability Week offers courses about a broad range of web and application design topics. Most courses are also available as in-house training.

Top Web UX Design Guidelines

The most important usability findings for improving website ROI, based on thousands of user studies worldwide

  • Look closely at how people react to different websites and design elements
  • Understand the principles that will help you prioritize your efforts and spend resources more effectively
  • Get empirical research data from Nielsen Norman Group to support your design decisions and recommendations

UX Basic Training

Be an effective UX professional: Know the lingo and sell the process

  • Understand the purpose and roles of UX professionals throughout a project lifecycle
  • Know when to apply which research methods and how to use the data to improve design
  • Assess your organization’s commitment to UX
  • Learn tips for promoting UX as a competitive advantage

The Human Mind and Usability

Apply psychology principles to predict and explain how your customers think and act

  • Go beyond purely complying with usability guidelines to reach an understanding of their underlying reasoning
  • Apply findings from well-known psychology research studies to explain behavior observed in usability testing and anticipate the impact of future designs
  • Design better interfaces from inception by knowing human limitations and easing the load on the user

Emerging Patterns for Web Design

Innovative trends that impact the user experience

  • Learn emerging design patterns and trends that apply to a broad range of mainstream website types
  • Decide whether to upgrade your site's user experience with new trends and design ideas
  • Get insights needed to help you assess new ideas and determine which will work best for your site

Web Page Design

The Anatomy of High-Performing Web Pages

  • Learn to apply the 4 A’s to web page design: Attractiveness, approachability, attention, and action
  • Gain insight about web design patterns that work and those that don’t work for people and organizations
  • Understand how particular page elements can influence user behavior and meet your business objectives

Cross-Channel User Experience

Create a usable omnichannel experience, including the web, applications, email, social media, phone, kiosks, print and online chat

  • Understand how customers interact with organizations through many touch points
  • Review guidelines for creating engaging and usable experiences regardless of channel
  • Learn how to map the customer journey and create a user-friendly omnichannel experience

University Websites

Create exemplary college websites with limited resources and organizational challenges

  • Apply usability guidelines to enhance the brand, reputation, and credibility of your institution
  • Find out what students want from university websites and how they decide to keep exploring or to give up. 
  • Learn best practices and success stories from universities who have been successful in making a business case for usability and demonstrating Return-On-Investment (ROI).