Press Articles With Quotes From Jakob Nielsen

Fox News The gadgets of 2025: Frog unveils vision of the future, March 19, 2012

TIME Do E-Books Make It Harder to Remember What You Just Read?, March 14, 2012

Sydney Morning Herald Computers: you don't know what you don't know ... but techs think you should, December 1, 2011

Forbes Touch Screens Everywhere, January 23, 2009

Internal Comms Hub Just get to the point!, May 30, 2008

Advertising Age Maybe the Web's Not a Place to Stick Your Ads, March 17, 2008

CBS CBS 5 Investigates Complaints About Webloyalty, November 2, 2007

ZDNet Asia Bright SEO career prospects could dim, October 23, 2007

SearchEngineLand Search In The Year 2010: Part One, August 10, 2007, and Part Two, Sept. 7, 2007

MyCustomer.com Are firms leaving customers stuck in the web?, August 8, 2007

SD Times A Better Experience: AJAX-enabled apps are springing up on intranets as businesses look to leverage the technologies, February 15, 2007

Baseline Web Design Experts Grade MySpace, January 15, 2007

News.com Yahoo's IM update: A trojan horse of surprises, December 15, 2006

New York Times How to Make Your Web Site Sing for You, November 15, 2006

Sydney Morning Herald Coming to the aid of the search party (about search engine marketing), April 28, 2006

USA Today Survey offers a 'sneak peek' into Net surfers' brains, March 26, 2006

Atlanta Journal-Constitution Advertisers ditch pop-ups for new tricks , December 4, 2005

Diamonds.net E-commerce usability for jewelry sites, November 4, 2005

Ecommerce Guide Seniors and E-Commerce: Selling to the Older Shopper, September 6, 2005

Wall Street Journal Websites for elderly users (access requires paid subscription), November 15, 2004

IT Week Stop network advances from adding complexity, October 18, 2004

Poynter Institute When It Comes to Homepages, It Is Polite to Stare (eyetracking), October 2004

Sydney Morning Herald RSS Feeding frenzy

eWeek Mac OS X's Spotlight Puts Search Center Stage, July 5, 2004

WIRED Find the Download in a Haystack, April 6, 2004

WIRED News U.S. Users Give It Up for the Net, March 3, 2004

New York Times Now Preening on the Coffee Table: The TiVo Remote Control, February 19, 2004

Washington Post iT was a dark+stormy Nite Online, Anyone Who Types Can Be a 'Writer.' In Theory, That Is. February 1, 2004

Sydney Morning Herald Google launches battle for search dominance, November 18, 2003
Miami Herald How much spam did you get this morning? , October 28, 2003
New York Times Web Redesigns for the Holidays, Oct. 27, 2003
Salon E-mail is broken, October 2, 2003
News.com Adobe e-doc format under siege, September 18, 2003
Business 2.0 Future Boy: Beyond the Browser (subscription required), September 2003
New York Times White House E-Mail System Becomes Less User-Friendly, July 18, 2003 (also on CNN)
Sunday Herald Want to know all about the Edinburgh festivals? Then don't visitscotland.com, July 6, 2003
Personal Computer World Intranets are 'information dumping grounds', May 2003
EContent Magazine Thinking Locally to Communicate Globally: Delivering Content to the World, March 2003
Intranet Journal Intranets - They're Not Just for Big Businesses, October 2002
Wired Reality Check for Web Design, October 2002
Salon Mozilla rising, September 10, 2002
.Net Brave New World, August 2002
Yahoo to give home page a makeover, News.com, June 7, 2002
Macromedia Cuts a Deal With Its Most Vocal Critic, Business 2.0, June 6, 2002
New Mission for Installed Software: Protect End Users' Time, eWeek, March 31, 2002
The Workaround: 32 Steps to Frustration, New York Times, April 25, 2002
Digits: Web Wandering, Wall Street Journal, April 18, 2002 (paid subscription required)
Designing a web page? It's a gift to be simple, experts say, Boston Business Journal, March 8, 2002
Intranets become 'intramess', The Globe and Mail, March 7, 2002
Brought to you by...., ComputerUser, March 2002
Company's Web success depends on management's values, Silicon Valley Business Journal, February 22, 2002
The Future of Cellphones Is Here. Sort Of, New York Times, Feb. 14, 2002
Web-Page Woes, Wall Street Journal, January 17, 2002 - access requires paid subscription
Ease of use doesn't come easy: For real ROI, usability testing means more than putting products through their paces in a lab, Electronic Business, December 2001
It’s not about the boss, Federal Computer Week, December 10, 2001
Technology Visionaries Scope the Future, Computerworld, Oct. 8, 2001
Tech devices leave many befuddled, San Jose Mercury News, Sept. 30, 2001
Working the guidelines , Builder.com, July 14, 2001
Then, Now, Next: Five Perspectives on the Web Development Industry, Web Review, June 1, 2001
Six Tips for Making Your Web Site Global-Friendly, Cisco iQ Magazine, June 1, 2001
'Mouse-trapping' locks Web users in a virtual maze, USA Today, May 29, 2001
Woe Unto White House Site, WIRED, May 22, 2001
Usability Blues (debate in London), Cre@te Online, February 2001
The Great WAP Debate, WebReview, February 16, 2001
Make Web words stick, The Times (London), February 9, 2001
2001 and Beyond: Pundits' Predictions for Publishing, Seybold Reports, January 2001
Betamax of telephones: WAP phones are slow to access the internet and will be overtaken by competitors, Financial Times, January 16, 2001
User-Unfriendly: Poor designs and inadequate testing limit the convenience of some gadgets, Los Angeles Times, December 28, 2000
Newspaper Sites Ignore User Experiences: Jakob Nielsen Says More Research Is Needed,
Editor & Publisher, November 17, 2000
Programs That Aren't on the Same Page, Washington Post, November 2, 2000
Web Sites Redesign Home Pages, New York Times, October 30, 2000
Advertising On Internet Doesn't Click, Washington Post, October 29, 2000
American Way (American Airlines inflight magazine): Both Gore and Bush are hoping their Web sites are giving them an edge in the presidential race. So who is winning?, fall 2000
At allNetDevices 2000, The Way Is Wireless, TechWeb, September 20, 2000
A High-Tech Vision Lifts Fidelity (use of eye-tracking to design financial sites), New York Times, September 17, 2000
Sites By Design: Three design and advertising gurus take a no-holds-barred look at three content sites, Adweek, September 4, 2000
Keeping Ahead of the Graphical Curve: Web designers should continuously educate themselves, Monster Talentmarket, September 2000
A Message to Web Designers: If It Ain't Broke, Don't Fix It, New York Times, August 3, 2000
The new browser controversy, ZDNet, July 25, 2000
A caravan on the back of a Ferrari (WAP vs. AvantGo), The Guardian, July 17, 2000
Content Goes to Pieces: The Walls That Hold Data Inside Web Sites Are Crumbling, And They May Topple Existing Business Models With Them, Internet World, July 1, 2000
New Partners, Old Problems for Excite Video, Internet World, June 27, 2000
Simplicity, usability best in Web page design, USA Today, June 26, 2000
How Usable Is Your Web Site?, Office.com, June 26, 2000
Tellme Networks Launches Open Platform for Voice Tools, Internet World, June 14, 2000
Content Can Make or Break Your Online Business, Link-Up Magazine, March/April 2000
Do profits matter?, Business 2.0, April 2000
In the Web Lab, Computerworld, March 13, 2000
Prettying Up Linux, WIRED, February 25, 2000
Net use survey slammed as 'non-science', USA Today, February 17, 2000 (also in the Nando Times)
Web-Site Design: The Art Of E-Biz, InformationWeek, February 14, 2000
Conference Report: Search Engine Strategies 99 - Cautious détente pervades relations in the Web's "Great Game", Information Today magazine, January 2000
A Case of Internet Itch: I find myself expecting online speed while offline. And I miss my mouse. Business Week, December 13, 1999
In Cyberspace, Everyone Can Hear Me Scream (the usability of crashes), Washington Post, November 5, 1999
Group Dynamics (about focus groups), The Industry Standard, October 1999
Good Web Site Design Can Lead to Healthy Sales, The New York Times, August 30, 1999
The New World of Search Engines: Pressure to make money means clutter, confusion for consumers, San Jose Mercury News, August 16, 1999
Magid Meets Andy Rooney, UPSIDE, August 4, 1999
Net Searchers to Index All 800 Million Pages, Los Angeles Times, August 3, 1999 (also in The Detroit News as Companies rev up search engine race)
What your name's worth in cyberspace?, USA Today, July 14, 1999
Mass appeal and Tune-up specialists, The Industry Standard, June 14, 1999
Portal Wars, CNET Central (TV Show), May 29, 1999
Keeping Content King, Planet IT, April 23, 1999
The Hit Parade: The World Wide Web Is Now As Big As TV. Will It Ever Be the Same?, FEED Magazine, April 20, 1999
Off-Screen Space Used for Ads, Editor & Publisher, April 19, 1999
Web multimedia goes mainstream, InfoWorld, April 12, 1999
Mazed and Confused, CIO Web Business, April 1999
Loser Interface: Waging war on Web sites that suck, UPSIDE Magazine, March 29, 1999
Do You Really Need to Be No. 1?, Editor & Publisher, March 29, 1999
Ad Blockers Challenge Web Pitchmen, Los Angeles Times, March 2, 1999 (also in: Augusta Chronicle, Austin American-Statesman, Kansas City Star)
Scrambling at the Online Mall: Can Traditional Stores Catch Up?, New York Times, February 21, 1999
Web Site Fixes A Steady Vigil, Designer Says, Investor's Business Daily, February 2, 1999 (access restricted to subscribers)
Sun as Fountain of Net Entrepreneurs, Internet World, January 18, 1999
A panel answers the question: "What, in your opinion, was the single most profound event or decision in 1998 which will fundamentally change the landscape of Internet law and policy in the next millenium?", The Filter, Harvard Law School, January 1999.
Crash Landing: 54 Unscheduled Arrivals, Metropolis Magazine, January 1999: new media leaders predict "unsung people, places, and things that will emerge in the next 12 months". My entry was Google
Bookworms beware: e-books the latest upgrade to reading technology, Seattle Times, January 3, 1999 (also in Forth Worth Star-Telegram)
To Some, It's Never Too Early To Teach Web 101, Internet World, September 28, 1998
You call this a makeover? Why more sites are choosing the 'Yahoo!' look, Ziff-Davis Network, September 10, 1998
2 schools of thought on online ads: micropayments vs. banners, icons, free! magazine, September 1998
Report Puts a Number on the World Wide Wait, The New York Times, August 8 1998 (access to the Times site requires customer registration)
Pretty as a ... Portal?, WIRED News, July 23, 1998
Corporate.com: Companies are learning to clean up and simplify their on-line sites, with sidebar Tangled Webs (top mistakes on corporate sites), San Francisco Examiner, July 12, 1998. This article also appeared in the Deseret News on July 15 under the title Businesses learning how to do better Web sites (main story) and Mistakes businesses make on their Web sites (sidebar), in the Vancouver Sun on July 23 under the title Simplicity key for company Web sites and Site mistakes to avoid (sidebar), and the Detroit News August 24 under the title Firms soup up Web sites with interactive amenities
SMIL Spec Called Major Advancement, Computer Reseller News, July 10, 1998
Conference tackles ease-of-use issues, report from the CHI98 conference on Computer-Human Interaction, USA Today, April 23, 1998
Web building grows up, Dan Shafer's Master Builder column, C|net's builder.com service, April 20, 1998
Hyper High: What works on the Web, about school websites, Sydney Morning Herald, March 21, 1998
The ubiquitous Internet still a way off, Ottawa Citizen, March 11, 1998
Notes from Digital Lit: Can online literary 'zines get surfers to read, AdWeek, March 2, 1998
Fixing Web-site usability, InfoWorld, December 15, 1997
Checking the pulse of Web site productivity, NetworkWorld, November 19, 1997 (site access requires registration)
User interfaces crumble on Net, about next-generation UIs, InfoWorld, November 10, 1997
If you want readers, keep it simple, Sydney Morning Herald, October 28, 1997
A Tablet in Every Hand, WIRED News, July 9, 1997
Defining a Strong Web Interface: Usability, content management more critical than design, experts say, WebWeek, July 7, 1997
Building a Quality Web Site, Web Techniques Magazine, June 1997
Engineering vs. Evolution: Building a Case for Web Site Design Conventions, Web-Vantage, May 2, 1997
Report from the WWW6 design panel, WebWeek April 21, 1997
Web-Site Usability Engineering, Web Techniques Magazine, April 1997
Bye-Bye, Browser - Hello, OS, WIRED News, March 1997
Designing for the WebTV, WebWeek, February 1997
Animating Web sites walks fine line between added value and aggravation, NetscapeWorld, September 1996
Needle in your haystack (about search), Gimme link No. 3, Monty! It's clickorama on the Web, where hyperlinks are breeding like bunnies, and Setting the standard for intranets, PC Week July 1996.
Jim Clark's reply to the predictions by Tim Berners-Lee and myself that browsers will go away as an independent application category, InfoWorld, February 9, 1996.
The Web is a different world for GUI design, PC Week November 1995