NN/g News

What's The Allure Of Tablet Computers?

If the rumors have it right — and in this case they probably do — Apple will introduce a slate or tablet computer Wednesday. The announcement would come just a couple of weeks after other computer companies showed off slates at the Consumer Electronics Show in Las Vegas. But many people may still be wondering exactly what a slate computer is — and why someone might want one. January 25, 2010

M.T.A. to Unveil a Makeover of Its Web Home (The New York Times)

New York City’s mass transit network has become cleaner, faster and more reliable in the past decade. But its Web site remained stuck in the past. . But on Wednesday, the more than a million riders who visit the page each month will be met with a cleaner, less cluttered production, the site’s first significant redesign since 2003. January 1, 2010

Why We Look at Some Web Ads and Not Others (TIME Magazine)

Do you think you're more likely to look at an online ad if it contains 1) a picture, 2) an animation or 3) just text? The answer: just text. Surprised? Well, consider the man who was checking his e-mail when he came across a dating-service ad featuring a picture of a bikini-clad woman. He looked at the woman's face and chest once — and then at the surrounding text five times. November 8, 2009

Study: Mobile web a throwback to the '90s (USA Today)

Have a tough time getting anything more complicated than talking done on your cellphone? Small wonder. Researchers at Nielsen Norman Group put people to the test to try to look up everything from movie listings to product reviews on their handsets July 17, 2009

Don Norman Paper: Designing Waits That Work (MIT Sloan Management Review)

Don Norman's MIT Sloan Management Review paper on waiting lines is finally out: Norman, D. A. (2009). Designing waits that work. MIT Sloan Management Review, 50(4), 23-28. The URL only gives a short excerpt: you have to subscribe (or pay) to get the entire article. July 9, 2009

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