Best Retail Sector Intranets 2001-2012

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A fairly small number of winners of Nielsen Norman Group’s annual design competition for intranets with great usability came from the retail sector. Improving a retail sector intranet will sell more, the more sales associates will know about the products, and stores will run more efficiently the better local managers are connected with company-wide information systems.

Through detailed case studies, this 303-page report catches you up on the trends and challenges of past winning intranets from retail and e-commerce companies.

The showcased intranets were chosen based on expert review of the design and usability of hundreds of nominated intranets, reprinted from the Intranet Design Annuals 2001-2012.


  • 9 case studies of great intranet design.
  • Review of the design patterns that contribute to the winning intranets’ success and tips on how to incorporate them onto your intranet
  • Information on the methods and technologies used to achieve their vision in an organization's framework
  • 170 full-color screenshots of before and after designs, usually hidden behind a firewall


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Best Retail Sector Intranets 2001-2012

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Best Retail Sector Intranets 2001-2012

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