April 26, 2015
What happens when people reach the web page that contains the information they seek? Don’t let the user experience fall apart on the content page. Use modified user-testing techniques to evaluate whether your content meets users’ needs and expectations.
April 5, 2015
Pilot testing (a session or two before the real test) helps fine-tune usability studies, leading to more reliable results.
December 7, 2014
Testing your site’s existing design along with a few competitor websites provides valuable insight for new designs. Competitive studies help you avoid developing unusable new features.
October 12, 2014
Modern day UX research methods answer a wide range of questions. To know when to use which method, each of 20 methods is mapped across 3 dimensions and over time within a typical product-development process.
September 1, 2014
Show a 1-minute demo video to your test participants to teach them how to think aloud in a usability study and give you more useful information.
August 10, 2014
UX teams are responsible for creating desirable experiences for users. Yet many organizations fail to include users in the development process. Without customer input, organizations risk creating interfaces that fail.
June 1, 2014
A good automated usability-testing tool offers recruiting flexibility, the ability to write your own tasks, and a video recording of the session.
February 9, 2014
Testing phones, tablets, or other mobile devices with real users requires special consideration for recording equipment, room setup, and even the test users.
January 26, 2014
Talk less and learn more by being prepared to use 3 sound, practical techniques for interrupting or answering users while facilitating a usability test or other behavioral research study.
January 12, 2014
Guidelines for usability test tasks: engage participants by writing task scenarios that are realistic, encourage an action, and don’t give away how the interface should be used.
December 8, 2013
Learn how to use tools like ethnio and GoToMeeting to recruit participants while they’re on your site and immediately run moderated usability studies.
October 12, 2013
Remote usability testing allows you to get customer insights when travel budgets are small, timeframes are tight, or test participants are hard to find.
September 14, 2013
For usability testing to be valuable, study findings must clearly identify issues and help the team move toward design solutions.
August 31, 2013
For testing assignments where client teams are ready, willing and able to take immediate action, being flexible with tasks within and between participants can offer better bang for your buck.
September 10, 2012
User testing can be done anywhere; witness our international studies, carried out with equipment that fit in a carry-on bag.
June 4, 2012
The answer is 5, except when it's not. Most arguments for using more test participants are wrong, but some tests should be bigger and some smaller.
March 26, 2012
3 approaches to better design: each has its uses, but the costs, benefits, and risks differ dramatically.
January 16, 2012
Simple usability tests where users think out loud are cheap, robust, flexible, and easy to learn. Thinking aloud should be the first tool in your UX toolbox, even though it entails some risks and doesn't solve all problems.
January 4, 2012
What is usability? How, when, and where to improve it? Why should you care? Overview answers basic questions + how to run fast user tests.
November 21, 2011
Better to accept a wider margin of error in usability metrics than to spend the entire budget learning too few things with extreme precision.