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Topic: Web Usability

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  • Store Finders and Locators

    September 15, 2008

    Finding addresses and location information on company websites has gotten dramatically easier, but users increasingly turn to search engines first for this task.

    Four Bad Designs

    April 14, 2008

    Bad content, bad links, bad navigation, bad category pages... which is worst for business? In these examples, bad content takes the prize for costing the company the most money.

    User Skills Improving, But Only Slightly

    February 4, 2008

    Users now do basic operations with confidence and perform with skill on sites they use often. But when users try new sites, well-known usability problems still cause failures.

    Web 2.0 Can Be Dangerous...

    December 17, 2007

    AJAX, rich Internet UIs, mashups, communities, and user-generated content often add more complexity than they're worth. They divert design resources and prove that what's hyped is rarely what's most profitable.

    Banner Blindness: Old and New Findings

    August 20, 2007

    Users rarely look at display advertisements on websites. Of the 4 design elements that do attract a few ad fixations, one is unethical and reduces the value of advertising networks.

    Does User Annoyance Matter?

    March 26, 2007

    Making users suffer a drop-down menu to enter state abbreviations is one of many small annoyances that add up to a less efficient, less pleasant user experience. It's worth fixing as many of these usability irritants as you can.

    10 High-Profit Redesign Priorities

    March 12, 2007

    Several usability findings lead directly to higher sales and increased customer loyalty. These design tactics should be your first priority when updating your website.

    Do Government Agencies and Non-Profits Get ROI From Usability?

    February 12, 2007

    Although the gains don't fall into traditional profit columns, there are clear arguments for improving usability of non-commercial websites and intranets. In one example, a state agency could get an ROI of 22,000% by fixing a basic usability problem.

    Recommended Books on Web Design

    January 1, 2007

    Selective list of recommended books on Web design, user interface design, usability engineering, hypertext, future user interfaces.

    100 Million Websites

    November 6, 2006

    The early Web's explosive growth rate has slowed, but even the mature Web is still expanding and recently crossed the 100 M websites mark.

    B2B Usability

    June 1, 2006

    User testing shows that business-to-business websites have substantially lower usability than mainstream consumer sites. If they want to convert more prospects into leads, B2B sites should follow more guidelines and make it easier for prospects to research their offerings.

    Show Prices for Common Scenarios

    April 10, 2006

    B2B sites often have overly complex pricing structures or can't show prices at all. To help prospects with early research, list representative cases and their prices.

    International Sites: Minimum Requirements

    August 8, 2005

    Users from other countries have special needs related to entry fields for names and addresses, measurements and dates, and information about regional product standards.

    Scrolling and Scrollbars

    July 11, 2005

    Despite posing well-known risks, websites continue to feature poorly designed scrollbars. Among the ongoing problems that result are frustrated users, accessibility challenges, and missed content.

    Alertbox: 10 Years

    June 1, 2005

    300,000 words of usability essays have had an impact: online user interfaces are considerably easier to use now than they were in 1995. Many predictions and recommendations have come true, though the full Alertbox vision is far from realized.

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