Nielsen Full day training course offered at Usability Week London
Mobile Websites and Apps
Essential Usability Principles for Mobile Design
It’s time to (re)design your mobile site or app, because your existing version is probably far below users’ growing expectations. Get the core principles for designing effective mobile user interfaces on touchphones and smartphones. Learn how to derive your own mobile guidelines.
This course is ideal for people who are new to mobile design, have some limited experience in designing mobile interfaces, or for those with experience who want to brush up on the basics. If your organization is entering the mobile space and you need confirmation on well-defined mobile standards, then this course is for you.
Benefits
- Explore best practices for creating user-friendly mobile interfaces
- Get answers for your mobile strategy. What is better: Apps, web app, mobile website, or responsive design?
- Learn how to conduct your own mobile usability studies
Topics covered
- Mobile context
- How people use mobile devices
- Accessing mobile sites
- Mobile design strategy
- The need to be mobile
- Building apps, websites, or something else
- What content and features to include on mobile
- Responsive design
- Designing for mobile vs. desktop
- Essential principles of mobile design
- Designing for interruptions
- Continuous experience
- Self-sufficient design
- Opportunity cost
- Interaction cost
- Input interactions
- Typing
- Form design
- Log in and registration
- Navigation and search
- Common patterns
- Menus and carousels
- Displaying long lists
- Sorting and filtering
- Locations
- Content: Text, images, video
- Handling errors
- How to conduct mobile usability studies
Format
The basis of the course is a lecture format with a couple of group exercises to reinforce the learned principles and guidelines.
The course also includes:
- Findings from our own usability studies
- Videos from usability testing of people's behavior in response to a mobile design
- Screenshots of mobile designs that work and don’t work
- Opportunities to ask questions and get answers
Bonus Material
Nielsen Norman Group Mobile Website & Applications Usability report (free).
Companion Course
Mobile Apps for Touchscreens is a companion course to Mobile Websites and Apps. Each course can be taken independently. Mobile Apps for Touchscreens covers:
- Best practices for designing touch-specific apps
- Considerations and solutions for various screen sizes
- Implications of different platforms on the design
Instructor
Amy Schade
Amy Schade works with clients large and small in a variety of industries such as telecommunications, e-commerce, government, travel, automotive, music, publishing, banking, non-profit and education, including extensive work on corporate intranets. She has conducted worldwide user research, including longitudinal studies, remote studies and eyetracking research, running studies in the United States, Canada, Europe, Asia and Australia. Read more about Amy
Amy Schade works with clients large and small in a variety of industries such as telecommunications, e-commerce, government, travel, automotive, music, publishing, banking, non-profit and education, including extensive work on corporate intranets. She has conducted worldwide user research, including longitudinal studies, remote studies and eyetracking research, running studies in the United States, Canada, Europe, Asia and Australia. Read more about Amy